★★★★★
“The colors are even better in person. Super comfortable and the fit felt really easy to wear.”Mark · Calgary
Palms.
Shells.
Something good
is about to happen.
Bold from the front. Even better up close. The Palm & Shell is the kind of suit that does the talking before you do.
The premise
"If this print could talk, it would absolutely get you into trouble."
Palm trees. Seashells. Deep blue that looks even better once the sun's gone down a little. It has that rare thing: the kind of confidence that doesn't need to announce itself. It just shows up looking incredible and lets people come to their own conclusions.
This is for the guy who knows that the best part of the night is usually the part you didn't plan. The second location. The extra drink. The look across the pool that makes you suddenly very glad you wore the good suit.
You'll figure out the rest.
The print in the wild
Palm trees. Shells.
Palm trees. Shells.
And everything that follows.
Four cuts. One situation.
Basic Brief
The easiest way into Palm & Shell. Classic fit, full print, instant vacation energy.
Vintage Brief
A little more coverage for long afternoons, late dinners, and staying by the water longer than planned.
Box Cut Trunk
Low-rise, body-hugging, and built for the guy pretending he’s keeping things casual.
Flat Front Brief
Sharp, clean, and built to let the deep blue and gold detailing do all the talking.
The print
Feels like vacation
-
01
All-over pattern.
Not a quiet choice. Palm trees and shells, edge to edge, on deep royal blue with gold arcs and red accents. Subtle was never really the plan.
-
02
Designed in Canada.
Every print created from scratch in the HAC studio in Hamilton, Ontario. Palm & Shell was designed exclusively for HAC Swim, from the deep blue base to the gold and red detailing.
-
03
Art Deco at the pool deck.
The geometry is deliberate. Repeating arcs, alternating shells and palms, gold outlines catching the light. It feels like vacation architecture in swim brief form.
-
04
Made for golden hour
The deep blue, warm gold, and red detailing feel even better in late afternoon light. Palm & Shell was never really made for staying indoors.
The fit
Pick the cut. We'll handle the rest.
Quick dry. Drawcord and elastic waist. Chlorine and salt resistant because if things go a little later than expected, your swim brief should be able to keep up. Sized XS to XL across every cut.
You already know. We're just confirming it.
Basic
Mid rise
The easy introduction. Classic fit, zero intimidation, all summer.
Vintage
High cut leg
A little more coverage for long days, late sunsets, and good decisions.
Box Cut
Mid rise
Low-rise, relaxed, and built for the guy staying one drink longer.
Flat Front
Mid rise
Clean lines, sharp fit, and the kind of confidence that doesn’t need to ask.
What they said
People are noticing.
★★★★★
“I usually stick to solid colours but ended up loving this print. Got a lot of compliments at the pool.”Ryan · Toronto
★★★★★
“The blue is really nice in natural light and the quality feels great. Definitely one of my favourite suits now.”Darren · Vancouver
Golden hour starts here
The suit that changes the plan In the best way.
Deep blue, palms, seashells, and a little gold catching the light. Palm & Shell was never going to be a quiet swim.
Made in
Hamilton, ON
Ships in
2 business days
Returns
30 days